Ultimate Beverage Challenge 93 points - Immediate earthy pungency quickly gives way to cool refinement. The understated flavor profile of this vodka is dominated by melon, cucumber, and aloe. Stylish and without excessive sweetness, this is an eminently refreshing grain vodka. (Jun 2016)
Benefits:
- Ukraine has a rich history and tradition for making vodka and is globally recognized. Limited presence of Ukrainian Vodka’s in the US.
- Reinforces quality of the product. Each bottle has a neck hanger featuring the award, so to increase visibility and sales at point-of-purchase.
- Signifies national pride and strength. Relevant to ethnic (Eastern Europeans) and broad market. Price positioned with mainstream vodka brands.
- Largest segment of vodka category.
Features:
- Strong Ukrainian cues, heritage and provenance.
- Award Winning Vodka: Rated 93 Excellent / Highly Recommended By the 2016 Ultimate Spirits Challenge.
- Use of Cossack Imagery.
- Price positioned with mainstream vodka brands.
- Complete range of sizes.
Tasting Notes:
- Immediate earthy pungency quickly gives way to cool refinement. The understated flavor profile of this vodka is dominated by melon, cucumber, and aloe. Stylish and without excessive sweetness. This is an eminently refreshing grain vodka.